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Web development

A new website, an extra feature or an integration that does exactly what you need: we build it. As an online marketing agency with a technical edge, we develop websites and web applications that are not just good-looking, but also fast, findable and built for conversion.

What do we do in web development?

Many agencies do either marketing or technology. We do both, and you notice that in the results. To us a website is not a business card but a means to attract visitors and turn them into customers. That is why every line of code is written with loading speed, findability, measurability and conversion in mind.

New websites

From corporate websites to campaign sites: we design and build websites that fit your brand and your goals. Usually on WordPress, because it lets you manage content easily yourself, but if your situation calls for something else, we build that. Every site is delivered with a clean technical foundation: fast, secure, accessible and ready for SEO.

Extending your existing website

You already have a website, but something is missing. A configurator, a quote module, a customer portal, a smart search function or a landing page that actually converts. We build extra functionality on your existing site, without you having to rebuild everything.

Web applications and tools

Sometimes a website is not enough. Think of a dashboard for your customers, a calculator that generates leads, or an internal application that replaces a manual process. We have extensive experience building these kinds of web applications, partly because we develop our own marketing tools, A/B testing software and AI agent Digit in-house.

Integrations and APIs

Your website rarely stands alone. We connect it to your CRM, email software, accounting package, inventory system or advertising platforms. Nothing needs to be retyped manually and data flows automatically to where you need it.

Maintenance and continuous development

It does not stop at launch. We keep your website up to date, secure and fast, and keep building step by step based on data. Small improvements, applied continuously, deliver the most in the long run.

How do we approach a web development project?

Step 1: goal and scope

We start with an intake. What should the website or application deliver, who is it for and which systems need to connect to it? Based on that we define a clear scope with priorities, so you know upfront what you get and what it costs.

Step 2: design

We develop the design from the visitor’s perspective: what information do they need and what action should they take? Our designs are always based on data and conversion principles, not just taste. You see and approve the design before we start building.

Step 3: build

We build in short iterations and show progress along the way. We use AI to develop and test faster, while our developers safeguard quality and security. Speed, accessibility and SEO are built in from the start, not bolted on afterwards.

Step 4: testing and launch

Before going live we test on all devices and browsers, verify tracking (analytics, conversions, tags) and make sure the transition from your old site happens without losing rankings. Then we go live and keep an extra close eye on things during the first weeks.

Step 5: measure and improve

A website is never finished. With data from analytics, heatmaps and A/B tests we see what works and what can be improved. We translate those insights into concrete improvements, so your website delivers more and more.

What does it cost to have a website built?

That depends on the size and functionality. A compact WordPress website requires a different investment than a web application with integrations and a customer portal. We work on the basis of a clear scope and either a fixed price or a transparent hourly rate, whichever you prefer. After an intake you receive a concrete quote with no surprises.

Why web development with dofollow?

Because we combine technology and marketing. We do not just build what you ask for, we think along about what it should deliver. Our developers sit next to our SEO specialists, advertisers and data analysts. That means your website is set up from day one to be found, to convert and to be measured. And if a campaign, integration or new feature is needed later, you only need one partner.

Meetbare marketing met echt resultaat.

Wij zijn jouw full-service online marketing partner en AI-experts die zelf ontwikkelen. Van winstgevende campagnes tot eigen tools en AI-agents: wij verbeteren de online resultaten van opdrachtgevers in Nederland en daarbuiten.

Test, measure, adjust, repeat ...
Test, measure, adjust, repeat ...

We dive deep into the data and rely on the facts. Using numbers, we refine our insights and continuously improve, together with our clients.

Numbers provide us with insights, and along the way, we learn together with our clients. The best approach is to experiment and improve step by step, to grow. Sometimes a step back, but ultimately always forward.

It's not just about data
It's not just about data

But also about trust. Partner with us, and we’ll go the extra mile for you. Test us, challenge us.

We're a digitally-focused marketing agency with a technical edge. We help our clients improve their online performance through profitable marketing campaigns, powerful AI workflows, comprehensive SEO strategies, and intelligent dashboards.

For us, the strength of a good partnership lies in trust, ambition, transparency, and quality.

Frequently asked questions about web development
  • Do you only build in WordPress?

    WordPress is our standard for websites because it is flexible and easy for you to manage yourself. For web applications, tools and integrations we work with modern frameworks and custom code. We choose the technology that fits your goal, not the other way around.

  • Can you also work on a website someone else built?

    Yes, we do that regularly. We start with a short technical check to see how the site is put together, then build the desired functionality on top of it. If the foundation turns out to be poor, we say so honestly and discuss alternatives.

  • How fast can my website go live?

    Faster than you are used to. Because we use AI in designing, building and testing, a landing page or compact website can be live within days. A complete website or web application with integrations takes more time, but even then we count in weeks, not months. During the intake we agree on a concrete delivery date.

  • Will my website remain findable after a redesign?

    We make sure of that. We map your current rankings and URLs, set up redirects and check after launch that everything has been carried over correctly. Often findability actually improves, because the new site is technically better built.

  • Do you also provide hosting and maintenance?

    We advise on hosting that suits your website and, if you like, take care of maintenance: updates, security, backups and monitoring. That keeps your website secure and fast without you having to think about it.

  • Do you use AI in development?

    Yes, and that is exactly why we can deliver so fast. We use AI to build, test and document, while our developers safeguard architecture, quality and security. You get a short lead time without compromising on quality.

  • Can I also bring a small project or an urgent job to you?

    Absolutely. A landing page for a campaign that starts next week, an extra form, an integration that needs to work today: we are happy to pick up those kinds of jobs quickly. You do not need to commit to a large project to benefit from our speed.

We work with quality brands

Quality brands, clear communication, sustainable growth.

Cheflix
MDLFonds
Medik8
Stichting Parkinson Nederland
Trimbos Instituut
Vivare
Arnold & Siedsma
Vizier Oost

Data-driven online marketing with results

We are online marketing enthusiasts, true 'nerds'. We keep a close eye on all developments. Discover who we are, what we stand for, and what makes us special.

Online marketing team

We are dofollow.
We lead the way in online marketing

Who are you?

Willemsplein 9-2
6811 KB Arnhem
Parking

dofollow BV
Chamber of Commerce 88435016
IBAN NL11 KNAB 0254 8654 61
VAT NL864624189B01