Stomach Liver Bowel Foundation

Dashboards and links

“So we could use some help,” she continued. “And for that we contacted dofollow. They created several dashboards for us in a short time. They also created a link between Facebook lead forms and our email database. The great thing about this is that retrieving the necessary data is now fully automated. I no longer have to import and then export the data myself. That saves me a lot of time.”

The next step

“Thanks to the dashboards, we now have a much more complete overview,” Marlies emphasizes. “For example, the Google-Analytics dashboard clearly shows which website visitors actually donate money. That kind of information does make us look at our website and online marketing in a different way. Over the next five years, we want the number of online donations to grow significantly. By 160 percent to be exact. And the dashboards help us enormously in determining the new strategy with which we want to achieve that growth.”